The Tuscany Trail, an iconic gravel event, will take place from May 21st to 28th 2025, offering a self-supported experience through the Tuscan hills. The non-competitive event invites participants to explore unique landscapes and live a personal adventure in community. The partnership with rh+ strengthens this bond between exploration and passion for gravel.
For rh+ , the partnership with the Tuscany Trail represents a true evolution in its commitment to non-competitive gravel, a sector in which the brand has been able to excel thanks to innovative and high-performance products. On the one hand, the Tuscany Trail embodies the essence of an adventure on two wheels, where every ride is an opportunity to discover new places, on the other rh+ shares the desire to challenge one's limits and support a community of cyclists who appreciate the freedom of pedaling without the pressure of competition.
This collaboration is a fundamental step for rh+ , which wants to get even more in touch with the gravel and bikepacking community. The idea of a solo adventure, like the one of Alessandro Sozzi, who crossed Iceland without assistance, is a concrete example of the type of experiences that rh+ wants to promote through its products: technical, reliable and, at the same time, stylish.
Jersey design: a journey through colours and symbols
The graphics of the Tuscany Trail jersey tell the story of the emotion of the journey through Tuscany, with a design that conveys the feeling of freedom and connection with the territory. The shades of pink, purple and blue recall the most evocative moments of the Tuscan landscape: the dawn that lights up the cypress trees and the sunsets that paint the sky with intense colors. The graphics are not only aesthetic, but an abstract representation of the journey, the challenges, the climbs and the moments of fatigue.
In particular, the purple present in the jersey is a tribute to Tuscan wine , a symbol of tradition and deep roots in the territory. The jersey thus becomes a canvas that unites art, nature and technique: it is a declaration of passion, determination and exploration, but also a tribute to the land that welcomes cyclists. The collaboration with the rh+ design studio has allowed us to transpose this vision into a garment that combines aesthetics and functionality, to accompany each participant along the Tuscany Trail.
In short, this jersey is not just a technical garment, but a manifesto of freedom, a tribute to the beauty of the places crossed and a celebration of adventure.
